I. 서론 ··················································································································1

1. 연구의 필요성과 목적 ························································································ 1

2. 연구의 내용과 방법 ···························································································· 4

II. 양돈산업의 현황과 자조금활동 ·································································6

1. 양돈산업의 현황분석 ·························································································· 6

2. 양돈자조금 현황분석 ························································································23

III. 자조금 조성의 적정규모에 관한 분석 ·················································32

1. 소비홍보효과-TV, 라디오 광고효과를 중심으로 ·········································32

2. 자조금의 적정규모 ····························································································48

Ⅳ. 축산선진국의 양돈자조금제도 ·······························································64

1. 미국의 돈육 자조금제도 ················································································64

2. 영국의 육류(돈육) Levy제도 ···········································································70

3 덴마크의 돈육 Levy제도 ··················································································75

4. 호주의 돈육 Levy 제도 ···················································································81

5. 축산선진국의 양돈자조금제도의 상이한 특징 ············································86

Ⅴ. 양돈자조금의 거출확대 방안 ·································································90

1. 시나리오 1 ··········································································································91

2. 시나리오 2 ··········································································································93

3. 시나리오 3 ··········································································································96

4. 시나리오 4 ··········································································································98

5. 시나리오 5 ········································································································100

VI. 맺는말 ·······································································································101

요약 ··················································································································103